.au domain names - fact sheet (2024)

.au domains

The .au domain name system (the .au domain) connects internet users worldwide to websites and email services that end in .au.

A .au domain name (such as ‘getyour.com.au’) is an important part of this system. It is a digital address that helps people find you, your business or your organisation online. It signals to people visiting your website and sending you emails that you have a connection to Australia.

What are the benefits of a .au domain name?

With more than 4 million .au domain names, the .au domain is an important part of Australia’s digital economy and society.

The .au domain is:

Validated and secure

  • There are strict requirements that set out who can register a .au domain name. Registrants’ details are validated to ensure they have an Australian presence and, where required, an Australian registered business or organisation.
  • .au domain names experience significantly lower levels of domain abuse than the global average.

Trusted and reliable

  • Every time you type a .au domain name into an internet search bar or send an email to an address ending in .au the .au domain quickly and accurately connects you to what you are looking for.
  • Businesses with com.au domain names are almost twice as likely to have their website associated as trustworthy and secure than businesses with other common commercial domain names.

Australian

  • Internet users recognise that .au domain names are Australian. This helps internet users connect with and support Australian businesses and organisations when shopping or engaging online.
  • Local .au domain names help websites rank higher in internet search results, allowing internet users and customers to find your website more easily.

Am I eligible to register a .au domain name?

To register a .au domain name you must have a validated Australian presence, for example, evidence that you are a citizen or permanent resident of Australia or an organisation registered in Australia. The full definition of an Australian presence can be found at Section 1.4 of the .au Licensing Rules.

Each type of .au domain name (namespace) also has specific rules about who can register a name in the namespace.

.au namespaceWho can register in this namespace?
com.au/net.au

Commercial entities registered to undertake business in Australia, including sole traders, trusts, incorporated associations, and companies that all typically have an ABN or ACN.

org.au

Organisations registered as not-for-profit legal entities in Australia, including companies limited by guarantee, incorporated associations and registered charities.

id.au

Individuals who are Australian citizens or permanent residents.

asn.au

Not-for-profit legal entities and unincorporated associations.

edu.au

Australian government recognised education or training entities, including early childhood learning, schools, universities and registered training organisations.

gov.au

An organisation established as a government department or agency, a local government entity or other defined government body.

State and Territory namespaces (e.g. act.au, nsw.au, tas.au)

Registered, not-for-profit organisations acting on behalf of a local community in the locality the name relates to (e.g. apollobay.vic.au), or peak State or Territory bodies.

.au direct

People with a validated Australian presence.

.au direct is Australia’s newest namespace and allows people to register a name directly before the .au (e.g. getyour.au) for the first time from 24 March 2022.

The full list of eligibility requirements can be found in the .au Licensing Rules.

How can I register a .au domain?

To register a .au domain name:

  • Check WHOIS to see if the domain name you would like to register is available
  • Check the .au Licensing Rules to determine whether you are eligible to register the domain name you have chosen
  • Select an auDA accredited registrar to register your domain name with. Please note that auDA does not set domain name prices and prices vary between registrars.

Once you have registered your domain name, ensure you keep your .au domain name registration details up-to-date so you receive information from your registrar, such as renewal notices.

Who administers the .au domain?

The .au Domain Administration (auDA) administers the rules for the .au domain, which are developed through engagement and consultation with the Australian public. It is a not-for-profit organisation, endorsed by the Australian Government to make sure the .au domain remains a reliable, secure and trusted domain name for all Internet users. It provides accreditation to registrars, which provide .au domain name services to the public.

To stay up to date with the latest information about auDA and the .au domain, become a .au member.

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Category: Fact sheets

.au domain names - fact sheet (2024)

FAQs

Is it worth getting a .au domain? ›

au domains are worth it for new domain owners: You don't need to supply a special business number (ABN/ACN) in order to register one. Just as long as you have an Australian presence, such as being an Australian citizen, then you'll be able to register one. At the time of publishing, there are 770,000 registered .

Is .au a valid domain? ›

au domain is an important part of Australia's digital economy and society. There are strict requirements that set out who can register a . au domain name. Registrants' details are validated to ensure they have an Australian presence and, where required, an Australian registered business or organisation.

Are .au websites reliable? ›

It's a trusted, popular, and safe option that can give your website an edge in both credibility and SEO. So, whether you're a business looking to expand your digital presence or an individual starting a blog, consider the . au domain – it's a digital home that truly belongs in the land down under.

What are the conditions for .au domain? ›

To register a . au domain name you must have an Australian presence, which includes being a citizen or permanent resident of Australia or being an organisation registered in Australia. The full definition of an Australian presence can be found at Section 1.4 of the . au Licensing Rules.

Will .au replace com au? ›

From 24 March 2022, Australians have access to shorter and simpler domain names with the introduction of direct . au domain names. Previously, it was only possible to license lower level . au domain names, such as com.au, net.au, org.au, and so on.

What domain is the most reliable? ›

What is the most credible website ending?
  • .com - The Gold Standard.
  • .org - The Nonprofit and Organization Choice.
  • .gov - The Government Seal of Approval.
  • .edu - The Academic World.
  • .net - A Close Runner-Up to .com.
  • .mil - For the Military.
  • Country Code Top-Level Domains (ccTLDs)
  • New gTLDs (Generic Top-Level Domains)

How popular are .au domains? ›

With over 4 million registrations, the . au domain is the 10th most popular Top-Level Domain and the 7th most popular country code domain name.

Why register a .au domain? ›

au domain names are local and trusted, helping Australians support local business when shopping online, or supporting local not-for-profit organisations when making donations online. Local .

Who uses the .au domain? ›

A domain name ending in . au signifies that the person or organisation using it has a connection to Australia. In . au we have several different namespaces serving different sectors and purposes and with different rules for who can register them and what name they can have.

Is com au a top-level domain? ›

com.au top-level domain (TLD). This exclusive address is for any business registered in Australia, so if you're hunting for a trusted domain, look no further.

Which website is the most credible? ›

Generally, . edu and . gov websites are credible, but beware of sites that use these suffixes in an attempt to mislead. Nonprofit websites may also contain reliable information, but take some time to consider the organization's purpose and agenda to determine if it could be biased.

What are the benefits of com au? ›

Breadcrumb
  • Download:
  • Consumers prefer businesses that have a website.
  • Websites are a trusted and credible option.
  • 3. . au websites provide a local advantage.
  • Access a global audience with a website.
  • Reach more Australians with an accessible website.
  • Access data and analytics to optimise your business performance.

Do I really need a .au domain? ›

au domain? The . au domain is a great choice if you want to use your domain to promote your business or organization. It looks professional and is easy to remember and pronounce, making it easier for people to reach you.

Who controls Com au? ›

au Domain Administration (auDA) oversees the operation and management of the . au portion of the DNS. auDA is an independent body endorsed by the Australian Government as the appropriate entity to administer Australia's country code Top-Level Domain (ccTLD)—the . au domain—on behalf of Australian Internet users.

What is legal entity for .au domain? ›

au — Intended for Australian businesses or individuals. . com.au — Intended for commercial entities.

Is it worth buying your name domain? ›

These names also look much more sleek when you put them on business cards, in the header of your resume, or anywhere else you might be directing people to learn more about you. A domain that incorporates your name also helps others find you in search results.

Is it worth it to buy a co domain? ›

co doesn't have any restrictions on who can register a domain name, making it a great option if you're targeting an international audience. In conclusion, if you're looking for a domain name that's short, memorable, and available, and you're targeting a global audience, a . co domain may be the perfect fit for you.

How much does a com au domain cost? ›

Discover .com.au domain prices
1 year2 years
.com.au registration This TLD may require additional registration information$17.98$35.96
.com.au renewal$18.98$37.96

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